There are seven letters each in “Mafalda Tenente”. The number seven does have a bibliological significance, but according to numerology, it means so much more. Just as the Mafalda Tenente brand is about exploration and analysis of everything that is art, the number seven symbolizes the seeker, wisdom, endurance and understanding. In this logo, the “M” and “T” have double meanings.
The brand colors are influenced by the Far East and complement the symbolism of the logo. They also feel serious enough for a corporate application.
letterhead and business card
one-page branding guideline